Ad Platform

ChekMeIn is a Mobile App Ad network that allows Web and Retail brands to re-connect with consumers.

Spanning Retail and Web

Our patent pending technology tags customers visiting partner retail stores and websites. A tagged customer can be re-targeted by partner brands using mobile ads.

Identify your Consumers

This “tagging” mechanism ensures that we always reach out to consumers with proven brand or product affinity unlike predictive empirical algorithms which are prone to leakages and leading to reduced accuracy.

Targeted Marketing

The tagging information along with profiling information gathered from data aggregation partners is fed to our analytic algorithm, improving the relevance of the Ad served thus improving ROI across campaigns

Advertisers

Retailers

Retail re-targeting like never before:


  • ››ChekMeIn's tagging technology allows hyper local marketing, as it identifies only those customers who have entered the store while other ad networks using GPS and Geo-fencing are unable to achieve the same precision.
  • ››ChekMeIn allows retailers to understand customers in store browsing pattern and categories of interest, lending intelligence to the advertising campaign.
  • ››Our partner brands look at leveraging our technology to communicate:
    • New product launches
    • Promotions & Offers
    • Brand Recognition & Reinforcement

Websites

Enjoy a single view of customers across smart devices


  • ››ChekMeIn’s technology tags a mobile and tablet of a user to his primary device the laptop. Allowing websites to identify customer’s browsing the website on the laptop and re-target ads for the same website on the mobile or tablet
  • ››ChekMeIn on the web can help promote
    • App Downloads:
      Identify customers that visit the website on browser but do not have the brand’s mobile app, ChekMeIn allows brands to serve mobile app ads to these customers.
    • Transactions:
      Ecommerce sites can tag customers who visited the site and can run mobile ad campaigns to induce transactions

Publishers



Ad-Platform Integration

ChekMeIn’s audience targeting platform sharpens the customer targeting and ad delivery content, resulting in improved ROI for marketers at the same time delivering higher yield for our App partners . For more Info contact us



Data Aggregation Partner

ChekMeIn allows App owners to monetize customer tagging. This allows App owners to not only earn via Ad Placement but also via integrating our SDK as a reporting tool which helps in tagging customer behavior and other data points. We give complete control to App owners to decide what data points are shared. For more info contact us

The Team

The Founders

  

Atit Divecha Role: Strategy and Business Development

Atit is the one with the Bigger Picture, he oversees the overall strategy and execution at ChekMeIn. Atit is a 2002 Narsee Monjee alumnus. His corporate avatar of 11 years spans key roles across product development, marketing and sales across Media, FMCG and Financial sectors. He is one of the key members who setup the Cards Business.

  

Anil Menon Role: Product and Marketing

In love with all things digital. Anil is a 2007 IBS Mumbai alumnus and has spent a majority of his professional life working on Online Marketing Assignments and New Channel Development across financial institutions like Kotak Mahindra Bank & UTI AMC Pvt. Ltd. His ability to absorb and reproduce ideas on the digital medium fuels the Venture.

  

Sujay Jaju Role: Technology & Operations

The man behind the magic. Sujay completed his Masters in Computer Science from University of Southern California and set up a tech shop in India. His versatility across tech platforms especially open source and web media has helped him deliver brilliant technology solutions for his partners. If you don’t know the answer he is our guy.

Investors / Mentors

  

Subrat Pani

Subrat Pani is an alumnus of IIM C and has about two decades of experience primarily in retail banking and consumer goods. He has been instrumental in setting up businesses from scratch. He has played varied leadership roles across sales, distribution, marketing and product & portfolio functions. In his current avatar as an entrepreneur, Subrat is the Co-Founder at One Assist Consumer Solutions Pvt. Ltd.

He brings to the table an invaluable wealth of consumer insight and has been key member in helping us kick start and traverse this journey.

  

Anchal Jain

Over 25 years of commitment in fashion and retail industry, Anchal is a serial entrepreneur who has enjoyed a string of successful start-ups in Europe and India. Educated in India – Alumnus of India Institute of Management Ahmedabad but professionally developed in 16 years of operations in Paris.

Anchal is an established veteran at converting powerful ideas to reality. He co-founded 99 labels in 2009 but before striking the online market he was responsible for launching a visionary Indian lifestyle brand called NUN that designs, produces and sells aspirational merchandise for young girls.

Anchal’s mission is to encourage and drive innovation and brand building amongst Indian companies. He is also an active Business Angel Investor.

Contact

Get in touch!

Locations

Singapore

#05-01, 71 Ayer Rajah Crescent, Singapore 139951

Mumbai

A252 Antophill Complex, Wadala (E), Mumbai 400037